Samples of Our Work

Strategic Marketing, Creative Design With Measurable Impact

Each project begins with a clear understanding of our clients' needs, goals and challenges. We combine strategic marketing thinking with thoughtful design to create work that looks professional and gets results.

 

Fractional Marketing and Brand Strategy: Hascall Steel

Hascall Steel wanted to strengthen its online presence, clarify brand positioning, and support growth in a competitive steel market. Their website and LinkedIn presence had room for improvement in search, structure, and content consistency, and marketing materials and lead tracking processes were updated to better support the sales team.

Fractional Marketing and Brand Strategy: TRC Group

TRC Group wanted to strengthen their market presence in a competitive IT services space. We helped clarify the brand, redesigned the website, and implemented a marketing strategy.

Custom Designed, Search-Optimized Websites

Our custom website designs start with each client’s needs, goals, and brand strategy to clearly position their business and differentiate it from competitors. Every site is also built with search optimization best practices. The result is a distinctive, professional design that supports lead generation and stands the test of time.

Fractional Marketing and Brand Strategy: Diverse Dimensions

Diverse Dimensions was looking to strengthen their online presence, clarify their positioning in the metrology space, and create a reliable way to generate consistent project inquiries and leads. We refined their brand identity, redesigned the website, and implemented an integrated marketing strategy focused on buyers actively searching for CMM inspection, dimensional analysis, and reverse engineering services. The result was steady growth in qualified website traffic and leads. 

Brand Strategy

Brand strategy defines how your business is positioned, who it's for, and why it matters. It gives you the clarity and confidence to market more effectively. A strong brand identity, including your logo, brings that strategy to life visually. It helps your business look credible, feel cohesive, and stand out in a crowded market. When brand strategy and identity work together, they build trust, recognition, and long-term value.
This is a basic text element.

Take Control of Your Marketing and Start Growing Your Business

To learn how the fractional marketing director model can help you achieve clarity, focus, and consistent growth, schedule a free 30-minute consultation. We’ll discuss your goals, challenges, and opportunities. There's no pressure or sales pitch, just a genuine conversation to see if we’re the right fit.

Fractional Marketing • Brand Strategy

|
65 E. 7th Street
Holland, MI 49423

5470 Thoroughbred Drive
Grandville, MI 49418